In the session Mr
Saurabh Tiwari, AVP-Strategic Sourcing & PMO Asia Pacific, Kraft foods gave us a look into the supply chain scenario in the industry & also with relation to Cadbury.
Initially he stated supply chain challenges & what are the impacts of it, if
they are not prepared to deal with it. He focused his address on customer
responsiveness, sustained profitability and Quality. For any organization, the customer
is the most important thing & company makes plans by keeping him at the center.
Supply chain of the company should deliver the
expectations of the customer so that he responds accordingly. But company should not
only focus on customer as he can demand anything within limited cost but
the company has to make a profit which is sustainable over the period of time.
He advised companies to make a supply chain in such a way that organization & management
expectation can be delivered while keeping the customer happy. Quality is also an important aspect in the
organization & company should not hamper it by citing reduction in cost.
He talked about
sales & operation integration so that a company could get benefit. Also
external & internal integration is essential to achieve targets. All the
domains or functions in the organization should work in a collaborative manner to
make a customer driven supply chain. Trust the elements in the supply chain &
change dynamically to sustain in the business. He regularly cited & praised automotive industry during his speech. He explained Inventory management, Vendor
Index system, ROI and fixed cycle concept. He also talked about a continuous
replenishment system & how it is important in the supply chain of any
organization. Leveraging IT in Supply chain is now-a-days essential to remain
in a competitive business world as each company has to manage many depots and SKUs
with variable demand.
At last he gave
the mantra for making an efficient supply chain system i.e. any system has to have a customer service approach, excellent orientation, an attitude of continuous improvement and relentless passion. He also gave insights into supply chain roles
& opportunities in the industry. He interacted with students by asking questions & getting feedback. He informed students
of the knowledge and skills required to make a career in this industry.
----
Nikhil Pokharkar
Class of 2014
M.Mgmt
SJMSOM
----
Nikhil Pokharkar
Class of 2014
M.Mgmt
SJMSOM
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